Jorge Peláez

Business development and brand success

Jorge Peláez holds a degree in International Administration, in New Orleans, USA. Over the course of his career, he has worked in all areas of wine development, from its point of origin to its distribution. He possesses all knowledge related to the control of the grapes, vines, development, bottling and commercialisation.

“Our genes are conditioned to have must in our veins. That’s why we love and enjoy what we do so much”. Growing up the son of Mariano Peláez impacts one’s life.

Following their father’s footsteps, an objective was set, that “there should be no country where drinking a wine from Bodegas Marqués de Vizhoja is not possible”. That is what he has dedicated himself to doing. He is specialised in commercial matters and marketing, which he performs as part of his management of the business. He is one of the ambassadors of Bodegas Marqués de Vizhoja “within and outside of our borders”.

Wine and family are the signs of one’s identity, and they impact our trajectory. That is why his greatest pride is “making part of Bodegas Marqués de Vizhoja both a business and a great family”.